In 2018, 'The Office (US)' dominated Netflix viewership, capturing a significant 7.2% of total viewership, far surpassing other popular shows. This chart highlights the potential impact on Netflix's audience engagement following the loss of streaming rights to 'The Office' in 2021. 'Friends' followed as the second most-watched show, with a 4.1% share, indicating its enduring popularity. Other shows like 'Parks & Recreation' and 'Grey's Anatomy' held smaller shares, at 2.3% and 2.1% respectively. Interestingly, despite being a cult favorite, 'Arrested Development' accounted for only 0.8% of viewership, suggesting a niche but dedicated audience. The data underscores the importance of key shows in driving platform engagement and the potential challenges streaming services face when losing flagship content. This shift in content availability could have significant implications for subscriber retention and platform loyalty, as viewers may migrate to other services offering their favorite shows. The chart serves as a reminder of the competitive nature of the streaming industry, where content acquisition and retention are crucial for maintaining viewer interest and market share.
